Administration régionale Baie-James (ARBJ)

To mark the 10th anniversary of the ARBJ, we envisioned an illustrated concept showcasing various regional attractions of James Bay. Applied across various communication tools, this concept supports the grand celebration tour in the region with a sense of belonging and style. The slogan “Déjà 10 ans, bientôt 30” brings us back to the roots of the organization, initially founded in 1996, under the name Regional Development Council of James Bay.